I’m Illia, a Product Designer focused on user behavior and product impact.I design experiments and premium features for a dating app to improve engagement, retention, and monetization.
Improving Profile Quality at Kismia
Improving Profile Quality at Kismia
Redesigned the photo upload flow on the funnel, increasing users with 2+ approved photos from 62% to 71% and average photos per user by 38%.
Redesigned the photo upload flow on the funnel, increasing users with 2+ approved photos from 62% to 71% and average photos per user by 38%.

Product Design
Product Design
Personal Stylist app
Personal Stylist app
Designed a personal stylist app from scratch, leading the full process from discovery research and flows to high‑fidelity prototype.
Designed a personal stylist app from scratch, leading the full process from discovery research and flows to high‑fidelity prototype.

UX/UI Design
UX/UI Design
Online store redesign
Online store redesign
Redesigned the vape e‑commerce order flow from scratch, streamlining checkout steps and clarifying key decisions, which led to an 7% uplift in completed orders.
Redesigned the vape e‑commerce order flow from scratch, streamlining checkout steps and clarifying key decisions, which led to an 7% uplift in completed orders.

UX/UI Design
UX/UI Design